BDC Agent

COMPANY:   Leikin Motor Companies (Mercedes-Benz of Willoughby)

POSITION:   BDC- Sales Dept. (Internet Lead Coordinator)

REPORTS TO:  Sales Managers & GM 

PURPOSE OF POSITION OVERVIEW

As an Internet lead coordinator, you will be responsible to successfully monitor all internet leads, phone calls and unsold follow-up with internet prospects. This position is also responsible for working with the sales managers and sales consultants in order to maximize sales department revenue by achieving maximum customer visits and customer follow-up.​ You must be a customer service oriented individual with goal organizational skills, in order to manage incoming customer leads. You must be able to speak about all franchise brand product, current monthly programs and promotions.

DUTIES AND RESPONSIBILITIES

• Monitoring and contacting of all Internet leads from our website, dealer, manufacturer and third party sites 

• Monitor all sales staff members leads and follow-up procedure 

• Monitoring and distributing all internet leads to sales staff appropriately 

• Assist in determining each customer's vehicle needs by asking questions and listening 

• Daily and weekly touch base's with sales staff members on current and working internet prospects and leads 

• Learning, understanding, and adhering to call and email scripts 

• Create, oversee and maintain internet sales email templates 

• Assist sales staff in setting and confirming appointments, following up for each shown or missed appointment 

• Assist in gathering information from customers such as credit apps, additional paperwork and getting that information back to them in a timely manner 

• Meeting with the sales managers objectives, planned activities, reviews and analysis of internet sales 

• Analyzing the business to determine shortfalls and developing action plans to improve performance of internet related sales

• Responsible for all inbound phone calls and high volume of email correspondence. 

• Have thorough knowledge of all dealership products and services. 

• Direct customers to sales consultants for questions regarding product information resources, including those available on the Internet. 

• Understands the psychology of Internet customers and works with them accordingly to help them with their decision and sets an appointment for proper vehicle     demonstration.

• Talk with prospects and determine what type of vehicle customers are looking for, as well as which particular features they are looking for

• If sales consultants are unavailable you may need to conduct test drive of vehicles 

• Have a clear understanding and vast knowledge of manufactures current, past, and future incentives/programs 

• Have a working knowledge of manufactures programs and dealerships current promotions. This includes current pricing, any special product considerations.

• Ensure that each customer receives outstanding service by providing a friendly environment. 

• Have vast knowledge of new and pre-owned warranty, pre-paid maintenance 

• Participate in training directives from the manufacture or dealership on a monthly, quarterly, and yearly training directives.

• Assist in maintaining and keeping accurate and detailed records of internet sales, appointments, and follow ups

• Assist/attend in planning dealership and manufactures events inside and outside of the dealership

• Support and assist in any other internet sales tasks as assigned by upper management.

• Assist in oversight and reporting of dealership CRM system

Performance is measured by achieving:

• Internet-lead conversions to appointments

• Internet lead converted  into  sales 

• Customer retention

• Customer satisfaction

COMPENSATION & BENEFITS

• Salary + plus commission 

• Bonus based on number of appointment sand Sales though internet leads

• Eligible for Healthcare Benefits 

• Eligible for 401k

• Paid vacation time

• Paid sick time 

ABOUT THE COMPANY 

Leikin Motor Companies near Cleveland is one of Ohio's finest automobile dealerships. We are located in Willoughby, Ohio on Mentor Avenue just minutes from I-90 and have been in business for more than 40 years!  We are a full service family owned and operated dealership since 1968. Leikin stocks one of the most comprehensive selections of Mercedes-Benz and Volvo passenger vehicles. We also have a vast selection of Certified Pre-owned vehicles as well.

Specialties

New and pre-owned automotive sales, service, maintenance, & body repair for all types of vehicles, and specializes in the  Mercedes-Benz & Volvo passenger vehicles as well as Mercedes-Benz Commercial Vans  and Sprinter  trucks.

Company Website : //www.leikinmotor.com

Industry: Automotive Type: Privately Held

Leikin Motor Companies is equally opportunity employer